VitalityHealth is one of the UK’s leading private medical insurers. Through applications of the shared value model to health insurance, VitalityHealth incentivises members to get healthy, motivating better lifestyle choices which translate into lower mortality and morbidity risk over time. All VitalityHealth members receive Core Cover, giving them access to private GP video consultations within 48 hours and a Full Cover Promise (including full cover for hospital fees, consultant’s fees, diagnostic tests and out-patient surgical procedures).

VitalityLife is one of the fastest growing life insurers in the UK, offering award-winning cover to thousands of members. VitalityLife is unique to the UK protection market, with a suite of products including Life Cover, Income Protection Cover, Serious Illness Cover and Business Protection. By recognising people’s efforts to look after themselves, VitalityLife offers a more comprehensive set of benefits than traditional insurers, and at highly competitive prices.

VitalityInvest is a revolutionary investment proposition designed to prepare customers for the retirement of tomorrow. It brings the shared value insurance model to the long-term savings market. The proposition consists of three products – a stocks and shares ISA, a junior ISA and a retirement plan – available through financial advisers. The products incorporate features aimed at generating economic value for all stakeholders through positive, long-term behaviour change.

For more information please visit www.vitality.co.uk